互联网的发展是大家有目共睹的,随着现在越来越多中小企业的成立,企业站的诞生也就成为了必不可少的了。我们大家都知道,网站的建设是为了帮助企业在网络的上进行效果宣传的,如何的进行推广就成为了企业的难题。当然也不乏有些企业会设置seo网络推广这样的一个职位,但是度娘的脾气大家都是知道的,偶尔抽一下风也是非常正常的事情,尤其是在百度今年算法大更新的前提下,企业网站推广改何去何从呢?
The development of the Internet is that we see, with the establishment of more and more small and medium enterprises, the birth of the enterprise station has become an essential. As we all know, the construction of the website is to help companies in the network to carry out the effect of the publicity, how to promote the enterprise has become a problem. Of course, no shortage of some enterprises will set SEO network promotion this position, but of the mother's temper everyone is know, occasionally smoke wind is very normal thing, especially under the premise of this year, baidu big update algorithm, the enterprise website promotion change the what course to follow it?
去年的时候,企业网站的推广还是比较简单的,一批又一批的企业网站就开始走向了末路。同时对于现在seo推广这样一个行业来说,也是经历了职业的寒冬,很多站长都感觉到了自己对于网站丧失了掌控的能力,对于这样的现象来说小编是深有体会的。就拿小编做的行业来说,原本制氧机的网站是比较容易推广的。但是今年的局面是已经彻底的被改变了,很多企业的网站是怎么做都是一副不愠不火的样子,上不上下不下的着实是比较头疼的。
Last year, the promotion of enterprise website is relatively simple, and a number of enterprise website began toward the end. At the same time for now SEO promotion of such an industry, but also through the winter, many owners feel that they have lost the ability to control the site, for this phenomenon is a small series of experience. Take the small make up the industry, the original oxygen site is relatively easy. But this year the situation has completely changed, many enterprise site is how to do is the appearance of a pair of bland and not on the is really troublesome.
其实对于百度新算法的上线来说,小编持有的是支持的态度,因为自从新算法的上线后小编明显的感觉到了原本的外链工作开始变得简单起来了。原本工作比较乏味的外链建设现在是再也不用这么的麻烦了,每两天只要写篇原创的文章发在大的新闻源网站上就会引发很大的转载量,这样就会无形之中带来大量的链接。而且前段时间百度原创标识的产生也给这样的方法带来了益处,这无疑是让我大为惊喜的。
In fact, for the new algorithm for Baidu on the line, the small series is supported by the attitude, because after the new algorithm on the line after a small series of apparent sense of the original chain work began to become simple. The original work is more boring outside the chain construction is no longer so much trouble, every two days as long as the original article published on the big news source site will trigger a lot of reproduced, so it will bring a lot of links. And some time ago Baidu original logo also to bring the benefits of this approach, which is undoubtedly a big surprise for me.
同时对于中小企业网站的推广来说,很多人可能会感觉到原来站内伪原创的方法在那目前来看是行不通的了,因此这样就要求我们在日常网站更新的时候需要将大量的时间和精力放在内容的原创性和用户的体验上面。其实对于这个观点来说是没有错误的,但是对于一个企业网站来说只是模仿和原创是不够的。因为一个企业所经营的范围是有限的,就算我们去进行原创的编辑但是基本上来书还是换汤不换药的,因此我们要做的就不仅仅是原创了。我们最先做的而是分析,我们都知道百度蜘蛛喜欢的是新鲜的东西,因此我们要找准行业内网站所欠缺的空白部分。就拿小编的行业来说,很多的网站关注的只是氧疗怎么样、制氧机、这些方面的知识,但是对于现在来说的话没有网站将不同的产品来进行分解性的介绍,所以这个点的话就是一个很不错的突破口。
At the same time for small and medium enterprise website promotion, a lot of people may feel that the original site of the pseudo original method in the current view is not feasible, so this requires us to update the daily site needs to be a lot of time and energy on the contents of the original and user experience. In fact, for this view is not wrong, but for a corporate website is just imitation and the original is not enough. Because a business scope is limited, even if we go to the original editor but basically the book or change the soup, so we have to do is not only the original. We first do the analysis, we all know that Baidu spider like is a fresh thing, so we want to identify the gaps in the industry's lack of site. Take a small series of industry, pay attention to a lot of website is oxygen therapy how, oxygen making machine, these aspects of knowledge, but for now it no site will be different products to the decomposition of the, so this is a very good breakthrough mouth.
现在的话对于济南网络推广来说,重要的并不是渠道和知识的欠缺,重要的是一个推广者的思维和执行的能力。我们只有具备一定的思维才能够突破重重的阻碍,和百度进行周旋。因此对于网络推广者而言,我们要做到的就是上有政策下有对策的机敏,这样才能够让我们在逃避百度绞杀的同时从很多大网站中屹立不倒。
Now the words for the Ji'nan network promotion, the important is not the lack of channels and knowledge, it is important to promote the ability of thinking and execution. We only have a certain thought to be able to break the numerous obstacles, and Baidu al. Therefore for network promotion, we have to do is under the policy measures to counter the agility. Only in this way can let us avoid Baidu strangling from many large web sites in diametre