不管我们做的是个人网站还是企业网站，大家都非常关心网站关键字在各大搜索引擎的排名情况，大家每天也在为关键字排名做各种努力。因为如果网站的关键字在搜索引擎上占据有利的排名位置，不仅可以给网站带来可观的流量，还能吸引更多的目标客户的到访，以此来达到营销推广的作用。
Regardless of what we do is a personal website or corporate website, we are very concerned about the site keywords in the search engine rankings, we are also doing a variety of key words in the rankings. Because if the site of the key words in the search engine to occupy a favorable position, not only can bring considerable traffic to the site, but also to attract more target customers visit, in order to achieve the role of marketing promotion.
网站如果想提高关键字的排名，不仅要做好站外优化，苦练内力也是必须的，因为关键字优化是一个长期的过程，需要我们大量的积累和尝试。那么影响关键字排名的因素都有哪些呢？
Site if want to improve the key word ranking, not only to do stand outside the optimization, practicing internal force is necessary, because the keyword optimization is a long-term process, need us with a large amount of accumulation and try. So what are the factors that affect keywords ranking?
首先，我们从内部来分析一下关键词优化的几个措施：
First of all, we analyze the key words from the internal optimization of several measures:
1、标题包含关键字
1, the title contains keywords
标题包含关键字，是网站关键词优化中最重要的一部分。搜索引擎看到网站内容的第一个部分就是网页标题，网站被搜索引擎收录以后，网站标题就会显示在搜索结果的页面上。标题包含关键字能让搜索引擎和搜索用户对于网站的主题一目了然。
The title contains keywords, is the most important part of the site keywords optimization. Search engine to see the first part of the content of the site is the title of the page, the site was search engine included, site title will be displayed on the search results page. The title contains keywords to allow search engines and users for the site's theme at a glance.
2、描述包含关键字
2, description contains keywords
网页描述是吸引产品潜在客户点击的直接原因。它不仅要突出与关键词的相关性，还要体现出网站产品或服务的优势，所以描述要做到准确规范，主题明确；简明精炼，言简意赅。
Web page description is the direct cause of the potential customers to attract customers. It not only to highlight keywords correlation, but also embodies the advantages of your product or service, so the description to achieve standardized, accurate, clear theme; concise and concise.
3、关键字的正确分布
3, the correct distribution of key words
搜索引擎分析网页的时候，在HTML源代码中是自上而下进行的。而从页面的布局角度看，则是自上而下，自左而右的，这也是和用户浏览网页的习惯相符合。所以，一般我们在规划页面的时候要把相对重要的内容放在页面的顶部。
Search engine analysis of web pages, in the HTML source code is the top-down. And from the layout of the page, it is from top to bottom, from left and right, and this is the user's browsing habits of the web pages. So, in general, we should plan to put the relative importance of the contents of the page at the top of the page.
4、关键字的密度
4, the density of key words
关键字密度对搜索引擎的优化起到了很大的作用，为了自然提高在搜索引擎中的排名位置，您网站中页面的关键字密度不能过高，也不要过低，一般都在2%到8%较为合适。这个没有一个明确的数值，因为根据网站情况不同，关键字的密度和分布也会有所不同。
Keyword density on search engine optimization plays a great role, in order to improve the ranking position in the search engine, your web page keyword density can not be too high, nor too low, generally in 2% to 8% more appropriate. This does not have a definite value, because according to the website, the density and distribution of key words will be different.
济南嘉晟网络科技有限公司，是一家专注于高端网站建设、网站制作、网络推广、微信营销、微网建设、400电话、挂机短信和品牌传播的网络服务机构。多年的磨练，使我们在创意设计、营销推广到技术研发拥有了丰富经验，我们擅长倾听企业需求，挖掘品牌核心价值，整合高质量设计和最新技术，为您打造有价值的创意设计体验。
Jinan Jia Sheng Network Technology Co., Ltd., is a focus on high-end website construction, website design, web promotion, micro channel marketing, micro network construction, 400 telephone, hook SMS and brand communication network services. Years of training, so that we have a wealth of experience in creative design, marketing, technology research and development, we are good at listening to business needs, tap the core value of the brand, integration of high quality design and the latest technology, to create a valuable creative design experience.
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