现在有些网络公司已经有专门的SEO部门，而且这势必也是未来的发展趋势。的确，从第一代搜索引擎发展到现在，SEO也越来越专业化。另一方面，依靠广告为生的网站在黑帽、白帽、灰帽三者之间不停的轮换，寻找最能见效的方式。不知从什么时候开始，在网上使用搜索引擎已经成为一种习惯。据统计，受众大多注意力都会集中在前几个项目。所以依靠特定的关键字或是相关链接服务来提升排名，成为众多企业提升自身知名度的法宝之一。这也说明了能不能专业的进行SEO，对许多网站尤其是电子商务网站显得极其重要。
Now some of the network company has a dedicated SEO department, and this is bound to be the future development trend. Indeed, from the first generation of search engine development to the present, SEO is becoming more and more professional. On the other hand, rely on advertising for students in the site between the black hat, white hat, grey hat does not stop the rotation, to find the most effective way. Do not know from what time to start, the use of search engines on the Internet has become a habit. According to statistics, most of the audience will focus on the first few projects. So rely on specific keywords or related links services to enhance the ranking, becoming one of the magic weapon for many companies to enhance their visibility. This also shows that the SEO can not be professional, for many websites, especially e-commerce sites is extremely
一、整站优化程度
A, ZhengZhan optimization degree
首先是网站的打开速度，再好的网站如果打开速度很慢，都会造成用户大量的流失。Google、Amazon、雅虎网站的数据统计也证明了这一点：Google网站访问速度每慢400 ms就将导致用户搜索请求下降0.59%;Amazon表示，增加100ms的网站延迟将导致其收入下降1%;雅虎网站如果有400ms 延迟会导致流量下降5-9%。
The first is the site of the open speed, and then a good site if the speed is very slow, it will cause a lot of loss of users. Google, Amazon, YAHOO website data statistics also show that this: Google website access speed every 400 ms will lead to a decrease of user search requests 0.59%; Amazon said the increase in 100ms's website delay will lead to its revenue fell by 1%; YAHOO website if there is a 400ms delay will lead to traffic decreased 5-9%.
其次是网站的结构内容，一个具有清晰的层次结构和文本链接，能为用户提供包含指向网站重要部分链接的站点地图的网站更受搜索引擎欢迎。相反，混乱不堪的导航设置，不仅不受用户的喜爱，蜘蛛也不会“食用”。
Followed by the structure of the site, a clear hierarchy and text links, to provide users with a site that links to the important part of the site to link the site more popular search engine. On the contrary, the chaos of the navigation settings, not only not by the user's favorite, the spider will not be eaten".
最后便是关键字的挖掘与优化。这一措施有助于稳定网站现有自然搜索引擎流量规模，挖掘更多潜在流量提升机会、保持超越竞争对手的状态，持续获得潜在流量增长空间。
Finally, it is the key words of mining and optimization. This measure helps to stabilize the site's existing natural search engine traffic size, tap more potential traffic to enhance the opportunity to keep the status of the competitors, and continue to get potential traffic growth.
二、外部链接建设服务
Two, external links construction services
所谓外部链接是在其他网站可以点击进入我们网站的链接。与高质量、高PR值的网站建立友好的外部链接，对于本网站的PR值、流量的增加、搜索引擎收录几率都将大大地增加。外部链接分为免费建设、付费建设两个部分。免费建设一般是首先的手段，而付费链接就是购买一些行业权重比比较大的网站链接服务，这样做的好处是质量超高，而且不易被发现。
The so-called external link is in other sites can click to enter the link to our site. With the high quality, high PR value of the site to establish friendly external links for the PR value of the site, flow rate increases, the search engine included the odds will be greatly increased. The external links are divided into two parts, free of charge, and pay for construction. Free construction is generally the first means, and the cost of the link is to buy some of the industry's weight than the relatively large web link service, so the benefits are high quality, and not easy to be found.
三、热词排名优化
Three, hot word ranking optimization
这一点，一定要选择合适的热词。这里的合适热词不是说竞争力度的词语，而是见效最快的词语。关键词选择的恰当与否直接决定了，你的网站能否带来大的流量，从而提升搜索引擎的权重，有了高权重，交换链接的时候底气也才硬的多。之前我自己在做笑话网这个网站的优化时，先是采用了竞争力度很大的“经典笑话”关键词，后来效果并不明显，就换成“2012笑话”等，反而是这样稍显冷门的词语为笑话网带来的IP数量多。当然如果你要走品牌路线，你的资金足够雄厚，完全就可以直接选择竞争力度最大的词语。
This, be sure to choose the right words. The right word here is not to say the words of competition, but the most effective words. Keyword selection is correct or not directly determines the, your website can bring large flow, so as to enhance the search engine weight, high weight, exchange links when confidence is hard. Before my own joke nets this site optimization, first by the competition dynamics big "classic joke" keywords, later effect is not obvious, for "2012 joke", but is this slightly unpopular word joke nets IP number. Of course, if you want to take the brand route, you have a strong enough money, you can directly choose the best competition.
其实SEO说来说去也就这么点东西，但是每年冒出来的SEO培训机构却是越来越多。因为很多的企业开始从之前的外包到现在培养自己的SEO团队来操作。总而言之，根据自己的网站情况，选择最合适最经济的道路是必须的。
In fact, SEO is after all is said and done so little things, but every year there is an increasing number of SEO training institutions emerge. Because a lot of companies are starting to outsource their SEO team to the present. All in all, according to their own website, the most appropriate and most economical way is a must.
济南嘉晟网络科技有限公司，是一家专注于高端网站建设、网站制作、网络推广、微信营销、微网建设、400电话、挂机短信和品牌传播的网络服务机构。多年的磨练，使我们在创意设计、营销推广到技术研发拥有了丰富经验，我们擅长倾听企业需求，挖掘品牌核心价值，整合高质量设计和最新技术，为您打造有价值的创意设计体验。
Jinan Jia Sheng Network Technology Co., Ltd., is a focus on high-end website construction, website design, web promotion, micro channel marketing, micro network construction, 400 telephone, hook SMS and brand communication network services. Years of training, so that we have a wealth of experience in creative design, marketing, technology research and development, we are good at listening to business needs, tap the core value of the brand, integration of high quality design and the latest technology, to create a valuable creative design experience.
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