做网站优化不可忽视图片的优化,图片的SEO是网站搜索引擎优化中的最重要的部分之一。对网站的图片进行搜索引擎优化/SEO不仅会给网站带来更多额外的流量,还能带给访问者更好的用户体验。
Do site optimization can not be ignored in the picture, the picture SEO is one of the most important parts of the website search engine optimization of. Search engine optimization of the site's image search engine will not only bring more traffic to the site /SEO, but also to give visitors a better user experience.
1.在图片的alt标签(替换文字)中加入关键字，这是图片SEO中的最重要的一点。使用alt属性是为了给那些不能看到你文档中图像的浏览者提供文字说明。除此之外你还可以添加一些特殊的标注像是图片说明、评论、设计群体、位置和主题。搜索引擎在抓取内容时也会看图片周围的文字来决定图片的相关性。标注旁边的文字和锚文本旁边的文字对图象搜索排名有一定的影响。
1 in the image of the ALT tag (replace text) to join the keyword, which is the most important point in the picture SEO. Use the ALT property to provide a text description to the viewer who can't see the images in your document. In addition you can add some special labels such as picture shows, reviews, design groups, locations, and topics. Search engines will also look at the content of the image to determine the image of the text to determine the correlation. Next to the text and anchor text next to the text of the image search ranking has a certain impact.
2.给你的图片取个描述性的、包含你的目标关键字的文件名。如果你有一张图片是关于可爱的鹦鹉的，那么就应当使用像parrot.jpg这样具有描述性质的文件名，而不是使用 t123.jpg这类只是代号的名字，当然也可以让图片的文件名与ALT标签里面的内容相同或者一致。不要随随便便用这样的名字pic1234.jpg，而应该用描述更清楚的名字cute-parrot.jpg。
2 to give you a picture of a descriptive, including your target keyword file name. If you have a picture of a lovely parrot, then you should use a file name like parrot.jpg that has a descriptive nature, rather than using the t123.jpg, which is just a code name, of course, you can also let the image file name and ALT tags inside the same or the same. Don't just use the name pic1234.jpg, which should be used to describe the more clear name cute-parrot.jpg.
3.指向图片的链接要包含关键字。使用超链接打开图片，那么超链接的名字应当包含图片的关键字，比如你要链接一张可爱的鹦鹉的图片，就不宜使用“点击获得完整尺寸”等链接文字，而应当试着使用诸如“可爱的鹦鹉”之类的命名形式
3 points to the image of the link to contain keywords. Use hyperlink to open the picture, then the hyperlink name should contain pictures of keywords, such as you want to link a lovely parrot's picture, it is not appropriate to use the "click to obtain full size" and other links text, and should try to use such as "lovely parrot" and the like
4.指向图片的链接要包含关键字。使用超链接打开图片，那么超链接的名字应当包含图片的关键字，比如你要链接一张可爱的鹦鹉的图片，就不宜使用“点击获得完整尺寸”等链接文字，而应当试着使用诸如“可爱的鹦鹉”之类的命名形式
4 points to the image of the link to contain keywords. Use hyperlink to open the picture, then the hyperlink name should contain pictures of keywords, such as you want to link a lovely parrot's picture, it is not appropriate to use the "click to obtain full size" and other links text, and should try to use such as "lovely parrot" and the like
5.图片和所在网页内容必须相关：浏览图片不是访问者访问网页的第一件事情，但是会让访问者在页面停留的时间更久一些。(根据眼睛追踪的研究结果，浏览网页时文字优先于图片，但看印刷文章时，人们会先看图片。虽然人们在看网页时会先看页面上的文字，但是图片会让他们停留的时间更久并对页面有更深刻的印象)
5 images and the contents of the web page must be relevant: browse the picture is not the first thing visitors to visit the web site, but will let visitors stay in the page for a long time. (according to the results of the eye tracking study, the text is preferred to the web page, but when you look at the printed article, people will look at the picture first. Although people will look at the text on the page first, but the picture will let them stay longer and more profound impression on the page.
6.没有必要优化你网站上的所有的图片。比如模板中使用的图片、导航中的图片还有背景图片等等，我们不用为这些图片添加ALT标签，我们可以把这些图片放在一个单独的文件夹里。并通过设置robots.txt文件来阻止蜘蛛抓取这些图片。
6 there is no need to optimize all the pictures on your website. For example, the use of pictures, pictures, navigation in the picture as well as background pictures, etc., we do not have to add ALT tags for these images, we can put these pictures in a separate folder. And by setting the robots.txt file to prevent the spider from grabbing the pictures.
7.图片链接即是优化的技巧之一，也是用户点击率很高的利器。需要注意的是不要把图片链接设置为页面本身，最好设置为网站内的其他页面，提高网站PV值或者是分页面。可以观察下大多数的新闻网站，一个主题几个分页，每个分页就是简单的一张图加一句话描述。图片的链接指向下一个页面。
7 picture link is one of the skills to optimize, but also a high rate of user clicks. Need to pay attention to is not to set the picture link to the page itself, it is best to set up other pages within the site, improve the site PV value or page. Can be observed in most of the news website, a few themes page, each page is simple a plus one sentence description. The link to the next page.
以上就是由济南专业网站建设公司济南嘉盛科技为大家总结的如何做图片优化的内容，希望以上总结给大家一些帮助。最后要告诉大家，虽然图片优化可以起到网站优化做用，但是每个网页的图片数量尽量要少一点，毕竟百度蜘蛛比较喜欢文字的。济南嘉晟网络科技有限公司，是一家专注于高端网站建设、网络推广、微信营销、微网建设、400电话、挂机短信和品牌传播的网络服务机构。多年的磨练，使我们在创意设计、营销推广到技术研发拥有了丰富经验，我们擅长倾听企业需求，挖掘品牌核心价值，整合高质量设计和最新技术，为您打造有价值的创意设计体验。
Above is by Jinan professional website construction company Jinan Jiasheng technology we summarize how to do the optimization of the picture content to summing up the above give you some help. Finally tell you, although the image optimization can play a website optimization, but the number of pictures per page as far as possible, after all, Baidu spider more like text. Jinan Jia Sheng Network Technology Co., Ltd., is a focus on high-end web site construction, network promotion, micro channel marketing, micro network construction, 400 telephone, hook SMS and brand communication network services. Years of training, so that we have a wealth of experience in creative design, marketing, technology research and development, we are good at listening to business needs, tap the core value of the brand, integration of high quality design and the latest technology, to create a valuable creative design experience.
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