很多企业主都在努力的开发自己的业务。消费者是广泛纯在的，每个个体的消费者都会有不同的消费习惯，有的消费者喜欢去实体店购买东西或者享受服务，有的消费者喜欢在网上购买东西享受服务。这就是所谓的“O2O”概念。企业都希望通过自己的网站宣传自己的产品或者品牌，这就需要更新自己的网站内容，让消费者知道企业是“活着的”，更容易让消费者产生信任的感觉。无论是出于网站丰富内容的问题，还是说出于网站优化的目的，站内文章更新频率都是十分重要的。
Many business owners are trying to develop their own business. Consumers are widespread in the consumer will have different consumption habits, and some consumers like to go to the store to buy things or enjoy the service, and some consumers like to buy online shopping services. This is the so-called "O2O" concept. Companies want to promote their own products or brands through their own website, which need to update their site content, so that consumers know that the enterprise is alive, more easily let consumers have a sense of trust. Whether it is out of the site of the rich content of the problem, or for the purpose of optimizing the site, the site is very important to update the frequency of the article.
对于一些对网站排名不太要求的企业，网站的主要功能是展现自己的品牌、拓展企业的宣传渠道。这样的网站内容，更新都是随企业的“心情”比如说，今天是企业周年庆或者发布什么样的新产品、公司有什么新闻等这种情况去更新网站的内容。对于消费者来说在浏览企业的网站时，可以清楚的知道公司的最近的新闻，新的产品动态，同时也容易让消费者产生信任的感觉认为企业是正规的。
For some of the site is not too much to the site of the enterprise, the main function of the site is to show their own brand, expanding the company's promotional channels. Such website content, the update is with the enterprise's "mood" for example, today is the anniversary of the enterprise or what kind of new products, the company has what news and other information to update the content of the site. For consumers to browse the web site, you can know the company's latest news, the new product trends, but also easy to make consumers feel the sense of trust that the company is formal.
对于另外一种需要进行网站推广的情况即网站SEO优化来说，站内文章更新频率就显得比较重要了。对于新站而言，需要每天都更新网站内容包括数量和质量两点。数量根据网站的上线时间或者是权重来确定，比如刚上线每天5篇，后面慢慢增加。对于老站而言，首先要对网站情况做一个大致的了解，网站的排名情况、关键词覆盖情况等，如果排名不错只是继续维持就需要继续维持，可以按每周多少篇去发布；反之就需要像新站一样重新开始制定更新频率。
For another kind of need for site promotion of the situation that the site SEO optimization, the site of the update frequency is more important. For new sites, the need to update the site every day, including the number and quality of the site. Number according to the site's on-line time or the right to determine the weight, such as the number of 5 articles on the line every day, slowly increasing. For the old station, first of all, to do a general understanding of the site, the site's ranking, keyword coverage, etc., if the ranking is good just to continue to maintain the need to continue to maintain, how many pieces per week to publish; on the contrary, it will need to re start the same as the new sites to update frequency.
不论是哪种更新频率，所有的都是忌讳突然一天发布大数量的文章，其他时间则一篇都没有。这样的对于搜索引擎来说是十分不友好的，因为它认为网站不能够信任，从而会导致排名降低或者很难有起色。当保持更新频率去更新站内文章的时候，偶尔停歇也不是不可以的，如果平时做的不错，中间因为假期休息停止更新3、5天，对网站的排名几乎是没有影响。总之一句话，站内文章更新频率需要耐心、稳定、自然。
No matter what kind of update frequency, all of the sudden one day to release a large number of articles, the other time is not. This is very not friendly to search engines, because it believes that the site can not be trusted, which will lead to a lower ranking or very difficult to improve. When the update frequency to update the site to update the article, occasionally stop is not can not, if the usual good, intermediate because of the holiday break to stop updating 3, 5 days, the rankings of the site is almost no effect. In short a word, in the station the article update frequency need to be patient, stable, natural.
以上内容是由济南网站优化公司济南嘉晟网络科技为大家总结。济南嘉晟网络科技有限公司，是一家专注于高端网站建设、网络推广、微信营销、微网建设、400电话、挂机短信和品牌传播的网络服务机构。多年的磨练，使我们在创意设计、营销推广到技术研发拥有了丰富经验，我们擅长倾听企业需求，挖掘品牌核心价值，整合高质量设计和最新技术，为您打造有价值的创意设计体验。
The above content is by Ji'nan website optimization company Ji'nan Jia Sheng network technology summary for you. Jinan Jia Sheng Network Technology Co., Ltd., is a focus on high-end web site construction, network promotion, micro channel marketing, micro network construction, 400 telephone, hook SMS and brand communication network services. Years of training, so that we have a wealth of experience in creative design, marketing, technology research and development, we are good at listening to business needs, tap the core value of the brand, integration of high quality design and the latest technology, to create a valuable creative design experience.
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