不是说好的基础必须从小开始打吗?事实我们学习了那么多搜索引擎优化技术,是不是每个搜索引擎优化的本领都可以利用在网站上?答案却是全部的都可以用在网站上,但并不是每个技术都必须用。
Not to say that a good foundation must start early to play? The fact that we have so much to learn search engine optimization techniques, search engine optimization is that not everyone can use the ability on the site? The answer is all of the can be used on the site, but not every technique must be used.
第一、不是全部的网站都必要网站地图
First, not all sites are necessary Sitemap
我们常用的网站地图(sitemap),是否每个网站都有必要?首先我们有必要知道网站地图是用来做什么的?网站地图它只是利于蜘蛛抓取,他没有其他任何其他作用,而且他不是提升网站排名的关键因素,例如一些中小型企业网站,一共就不到50来个页面,基本的页面都被搜索引擎已经抓取了,再去做网站地图也实在没什么大作用;但是对于一些内容那个比较多(文章成千上万)的网站来说sitemap就是比较重要的,这种中大型网站搜索引擎基础无法实时的将数据抓取,我们必须通过网站地图将内容推送给搜索引擎,哪怕是百度抓漏了的内容,会在网站地图里实时的抓取到,方便网站内容快速被抓取。
Our usual site map (sitemap), whether each site has the necessary? First of all we need to know the site map is used to do? Site Map It's just conducive spider, he did not have any other additional role, but he is not the key factor to enhance the site's ranking, for example, some small and medium business website, a total of 50 not to come to a page, the basic pages are search engine has crawling, and then do it also really no big effect site map; but for some more content that (article thousands) of web sites sitemap is more important, in this large site's search engine can not be real-time basis data capture, we must push content to the site map search engine, even if it is caught Baidu leak, something that will map the site in real-time to crawl, fast and convenient website content is crawled.
第二、网站URL伪静态不适合全部网站
Second, the site is not suitable for all pseudo-static URL Website
我们经常要做路径静态化,我们通常叫URL静态(静态路径和伪静态路径)化,很多朋友一看本身网站是动态的,不管三七二十一,我先把伪静态做好再说。但考虑你自身网站而言,伪静态是否真的有必要呢?从来没有去思索过这个问题。
We often do static path, we usually call a static URL (path static and pseudo-static path) of a lot of friends to see the site itself is dynamic, willy-nilly, I first say good pseudo-static. But consider your own sites, pseudo-static really necessary? Never to think about this problem.
现在我们有必要认识下,伪静态这个具体是做什么用的,伪静态他是提升关键字排名用的吗?实在他也不是提升排名的,但为什么我们要去做呢?是不是全部的动态网站我们都必要做伪静态?大概有些人说蜘蛛喜好,这里实在不存在蜘蛛是否喜好,而是在于蜘蛛是否能抓到你这个路径,假如蜘蛛可以,那么阐发这就是一个好路径,假如蜘蛛抓不到,大概抓的时间有丢失率,抓取100条路径,丢失了50条,那么叨教,您的这个路径对蜘蛛而言友好吗?很显着是不太友好的。
Now we need to recognize, the pseudo-static specifically what to do with this, and he is to enhance the pseudo-static keyword ranking with it? He is not really improve rankings, but why should we do it? Is not all of the dynamic website we all need to do the pseudo-static? probably some people said, like spiders, where it does not exist do you like spiders, but whether this path you can catch the spider, the spider if you can, then this is a good path to elucidate, if spiders catch less, there is probably grasping time loss rate, crawl path 100, lost 50, so Thank you for advice, your path to the spider-friendly in terms of it? it is significantly less friendly.
第三、网站不要搪塞了事上线,测试请用二级域名
Third, do not stall the trouble site on-line, please test with two domain names
在网站早期,还没完全创建好的时间,很多朋侪喜好做一个事变,就是做内链,做内链有什么弊端,也就是说,当内链一旦确认以后,你后期再去改就会很贫困了,由于原理很简单,百度抓取首页、列表页、内容页的时间是不一样的。藤计划可以给各人举一个非常简单的例子,他可以见证内页抓取的周期,一样平常网站改版降权的时间大概是一个月,为什么是一个月呢?由于百度必要重新去抓取整个网站的内链,去盘算的话,大概时间是4周。以是搜索引擎要把整个网站更新一次,一样平常的中小型网站必要的时间是1个月,这个时间,当我们给网站设置了形貌,大概说我们把网站的形貌定死了,去修改整个网站的形貌,这个时间就会出现标题,当你修改了以后,假设你修纠精确了,那是件好事,但假如一旦是错误的,那么一个月以后,这些内容的排名就会渐渐降落,你想再改归来回头,他又得一个月。也就是说,你只要犯一次错误,排名至少会低落一个月时间,这对一个公司而言,是一个巨大的丧失。
In the early sites, not completely create a good time, a lot of friends like to do a peer incident, is to do within the chain, do what the drawbacks within the chain, that is, when once the confirmation within the chain, you will change again late very poor, because the principle is very simple, Baidu crawl home page, list page, content page time is not the same. Vine plan to give every man give a very simple example, he can witness inside crawl cycle, as usual Website down the right time is about a month, why is it a month? Because Baidu need to re-go-fetch within the chain's website, go to plan, it would probably be four weeks time. Search engines should be updated once the entire site, as usual small and medium sites the necessary time is one month, this time, when we set up to the site topography, morphology probably say we put the site will die, go modify the morphology of the entire site, this time there will be a title, when you change the future, assuming you repair correct accurate, and that is a good thing, but if once wrong, then a month later, the content will rank gradually landing, you want to change the return back, and he was one month. That is, as long as you make a mistake, ranking at least one month low, which is a company, it is a huge loss.
在网站添补内容之前,我们不要提早的去做robots,网站地图,做伪静态,更不消发急的去给他做内链和单页的关键字,这些东西对日后的微调都来的急,而且他也不会降权。
Before fill the site content, we do not do the early robots, site map, do the pseudo-static, let alone to give him impatient of keywords within the chain and the single-page, fine-tuning for the future are anxious to these things, and he would not drop right.
第四、不拿他人的乐成当作本身的宝贝
Fourth, do not take other people's music into their own as a baby
不已他人网站搜索引擎优化优化为尺度,对本身网站举行无休止的修改和优化。很多朋侪经常说这么一句话,你看百度排名第一的网站都做了这些,这些,那些,那我也要举行一样的利用,实在这个是致命的错误。由于你的网站的体质和对方网站是不一样的,别人的外链和内链和你不一样,文章特点不一样。
Endless others SEO optimization is the scale of the site itself, held endless modifications and optimization. Many peer friends often say such a sentence, you see the number one site Baidu have done these, these, those, then I have to use the same place, this really is a fatal error. Because of physical and other sites to your site is not the same, outside the chain within the chain and others, and you are not the same, not the same as the characteristics of the article.
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