什么渠道是互联网推广中转化率最高的呢?很多新手都会认为是微信。但是仔细看了一些有经验的推广大师依旧选择一些人气相对集中的行业或者地方论坛。
What channel is the Internet promotion of the highest conversion rate it? Many beginners would be seen as micro letter. But carefully read some experienced master still chose to promote local industry or the relative concentration of the forum for the most popular.
用一句话来形容地方论坛广告:“转化率最高,操作十分简单粗暴,被严重忽略的黄金广告区!”
Word to describe local forums ad: "the highest conversion rate, the operation is very simple and crude, has been seriously neglected gold advertising area!"
转化率高的一个主要原因在于:常逛地方论坛的人群都普遍具有高消费力:比较富裕的家庭主妇、上班清闲的女人、很有钱不用上班的女人。经反复多次、多时段的实操结果显示确实如此。地方论坛的广告招商位非常明显,只要登陆就能看到。但要注意以下几点:
A major reason is that the conversion rate: often visit local forums are generally people with high purchasing power: more affluent housewife, work leisure woman, do not work very wealthy woman. After repeated several times, the practical operation of multi-period results show indeed. Local forum advertising investment position is very clear, as long as you can see the landing. But pay attention to the following points:
1、地方论坛的主要人群为具有高消费力的女人,产品类型必须与其契合。(卖男性用品是没用的)
1, the main forum for the local population with high spending power of women, their type of product must fit. (Sell Men supplies is useless)
2、广告位的标价一般是1-2万/月,这些价格只是标出来唬人的,进一步洽谈的时候会有更低价的余地。
2, the price of advertising is generally 1-2 million / month, the price marked out just bluffing, when there will be further negotiations cheaper room.
3、适合中高端产品。
3, suitable for high-end products.
太多企业整天都在挤58同城、赶集网,又去相应版块做广告。其实如果产品契合,还不如直接来地方论坛。(上图为厦门本地最大论坛,标价是唬人的,一个月收24万是完全不可能的。)
Too many companies all day in crowded 58 city, go to the market, went to the appropriate area to advertise. In fact, if the product fit, not as directly to local forums. (The picture above shows the largest local forum in Xiamen, the price is bluffing, it received 240,000 a month is completely impossible.)
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Jinan Jia Sheng Network Technology Co., Ltd. is a company specializing in the development of Internet technology and Web applications and services high-tech companies, the main business site construction Jinan, Jinan, site optimization, web promotion Jinan, Jinan micro-channel marketing, Jinan micro-grid construction, Jinan 400 phone, Jinan enterprise CRBT, Jinan hang SMS, to provide enterprises with a comprehensive, rich network solutions. Jinan Jia Sheng Network Technology Co., Ltd. is committed to promoting the development process of Chinese enterprise information and e-commerce, spare no effort to help companies accelerate the pace of e-commerce, focusing on information technology of Chinese enterprises, multi-faceted improve the core competitiveness of enterprises, correct the first step towards enterprise information. Welcome to our customers Advisory cooperation!
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