无论是做什么类型的网站，用户的价值都是最高的，一个流量很大的网站还怕赚不到钱吗?像QQ、百度这些大网站开始的时候都是免费的，积累了大量用户现在不是赚翻天了啊!那么该如何提高网站用户黏度留住用户呢?
No matter what type of website, users are the highest value, a high traffic site afraid earn money? Like QQ, Baidu beginning these large sites are free, now has accumulated a large number of users not earned earthshaking ah! so how to increase website user viscosity to retain users?
一、用户需求是什么?
First, what the user needs?
1.我们需要观察和了解”用户在做什么、在怎么做”
1. We need to observe and understand "the user what to do, how to do it in."
比如卖衣服，我们需要观察用户在哪件衣服上停留的时间长，试穿哪种类型的衣服多。
Such as selling clothes, we need to observe how long users stay on what clothes to time, what type of clothes to try more.
其次，我们需要知道用户是怎样想的?
Secondly, we need to know what users think?
通过与用户的互动可以了解用户的想法及真实需求。在网站在线评论、在线交流等都是用户的反馈，应该及时回复解决用户遇到的问题才能留住用户。
Through interaction with the user can understand the idea and the real needs of users. Online site reviews, online communication are all user feedback, we should respond promptly to solve problems encountered by users in order to retain customers.
二、如何满足和解决用户的需求?
Second, how to meet and solve the needs of users?
1、产品设计
1, product design
第一步通过对网站目标用户的需要和特点分析，制定出产品的整体架构。就是确定为用户提供什么样的产品。
Step through the websites the target user's needs and characteristics analysis, development of the overall architecture of the product. We are determined to provide users with what kind of products.
第二步分析竞争对手，从竞争网站的注册开始，仔细使用、体验对方的服务，如果好的服务或产品，一定要记录在案并保存，并根据自身网站的情况整合起来，唯我所有，并做到知已知彼。
The second step analysis of competitors, competition beginning from the registration site, careful use of each other's service experience, if a good product or service, must be recorded and saved, according to the situation and to integrate their own site, only my all, and do Zhiyizhibi.
第三步产品定位必须紧紧围绕网站的定位和用户需求来定。
The third step must focus on product positioning and targeting the needs of users of the site to be.
第四步产品设计，这就好比设计一个店铺的展示，什么样的产品最吸引眼球放在橱窗;什么样的产品最好卖放在柜台;什么样的产品很冷门放在仓库，只在老顾客偶尔来询问时才拿出来，因此这不需要花费很多金钱和时间，却可以使产品有重大的变化。切记：是让技术为用户服务，而不是让用户服务技术。
The fourth step of product design, which is like a store display design, what kind of products the most eye-catching on the window; what products sell best on the counter; what kind of products are very popular in the warehouse, only old customers only occasionally to ask out, so it does not need to spend a lot of time and money, but can make the product have a significant change. Remember: let technology to customer service and customer service rather than technology.
总之，一个产品的可用性，可以从以下五个方面入手：
In short, the availability of a product, from the following five aspects:
①易学程度：用户是否不需要看说明书就会使用产品;
① learn Level: whether the user will not need to read the instructions to use the product;
② 效率：一旦用户学会了使用这个产品，他能否高效的完成任务;
② Efficiency: Once users have learned to use this product, he can efficiently complete the task;
③可记忆：用户在经过一段时间以后再次使用这个产品时，能否快速回忆起使用方法并完成任务;
③ can remember: when the user again after a period of time using this product, the ability to quickly recall to use and complete the task;
④错误：用户可能会产生多少错误?错误的严重性如何?修复错误的难易程度如何;
④ Error: The user may produce many errors How severity of the error how to fix the error ease;
⑤ 满意度：用户在使用过程中是否比较愉快。
⑤ satisfaction: whether the user during use more pleasant.
开发新客户的成本远高于维护老客户的成本，所以提高用户黏度留住老客户才是网站的生存之道。
The cost of developing a new customer is much higher than the cost of maintaining old customers, so improve the user viscosity to retain customers is the survival of the site.
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